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11-13 Weston Street
London, SE1 3ER
United Kingdom

020 7199 7099

Supporting organisations to bridge the gap between strategy and action at moments of change, making sense and shaping conversations with Big Pictures.

Blog

A Rich Picture doesn't always give you the Big Picture

Chris Hayes

In our experience there is a common misconception that rich pictures are effective in shifting cultures or behaviours when created to transmit information.

Visualising a strategy and sticking it on a wall or a mouse mat does not lead to people changing the way they work.

We believe that the best way to engage with employees is for Leadership to co-create a Big Picture with them, allow them to make sense of what the change means for them in dialogue and listen to what the have to say.

Change doesn’t come from telling people with a better piece of paper.